Avneet Kaur And Siddharth Nigam Part Of Sony SAB’s ‘International Day of Families’ Music Video

Sony SAB has long been bringing smiles to viewer’s faces with its light-hearted family-friendly content. While the lockdown has been hard, Sony SAB has a new treat for its viewers. On International Day of Families, Sony SAB has gifted viewers with a new music video featuring some of the most loved actors from the channel. It aims to send a positive message to families to stay strong and smile through the tough times.

The lively music video features old as well as current members of the Sony SAB family. This music video aims to bring smile to the extended Sony SAB family, its viewers. It comes with the motto of #MushkilonPeMuskurao. Meanwhile, the video features Aladdin: Naam Toh Suna Hoga fame Avneet Kaur and Siddharth Nigam. Joining them are Kavita Kaushik who played Chandramukhi Chautala in FIR, Hussain who portrayed Jaiveer in Sajan Re Jhooth Mat Bolo as well as Dev Joshi from Baalveer and Baalveer Returns. In addition, Sumit Raghavan who embodied Vasant Ghotala in Badi Door Se Aaye Hai and Deven Bhojani from Bhakarwadi also appeared in the upbeat music video.

This campaign originated to give hope to the families suck in their homes during the lockdown. It encourages people to bond with their families in these times. Currently, Sony SAB has a strong line up of entertaining and wholesome shows like Taarak Mehta Ka Ooltah Chashmah, Aladdin- Naam Toh Suna Hoga, Tenali Rama, Bhakharwadi, Maddam Sir and Baalveer Returns.

Sony SAB’s Business Head  Neeraj Vyas stated in a press release:

“These unprecedented times that we are enduring have presented us an opportunity to spend time with our families and reconnect with our loved ones, hence we have come up with the campaign to celebrate International Day of Families this year. As the channel continues to spread happiness, we wanted to heartily thank our fans who are like our extended family through a congregation of Sony SAB artists.”